You're Watching: Innovation for Large Companies (How to Build Software Like a Startup)

Design Thinking Strategies for the Best Customer Experience

Building software doesn’t have to be risky or time-consuming for enterprise companies. Digital innovation in large organizations can be nimble, responsive, customer-pleasing with these 11 Design Thinking Strategies.

Don’t Be Shy...

If you’re ready to create the best customer experience of your digital brand, our experienced software design & development team is here to help! 

Contact us or reach out via email.

Useful Video Outline
Use timestamped topics below to skip to what you want to hear most or return to your favorite nugget of wisdom.

What is Design Thinking? (1:29)

Design Thinking is a Team Sport (2:05)

Who’s Engaged in Design Thinking? (2:50)

Design Thinking Levels the Playing Field & Enables Co-Creating (4:42)

Design Thinking Helps Big Companies Be More Nimble & Responsive (5:35)

Most Lovable Product (MLP) (7:10)

11 Design Thinking Steps to Innovate in Big Companies (8:12)

#1 Gain Insight into the User (8:48)

#2 Define What Success Looks Like (11:50)

#3 Ask the Right Questions to Discover the User Challenge (14:50)

#4 Identify Wide Breadth of Opportunities (17:18)

#5 Envision the Future Customer Experience (20:00)

#6 It’s Time to Ideate with Design Thinking Techniques! (24:29)

#7 Vote on the Best Idea that is Desirable, Feasible, and Viable (29:20)

#8 Define MLP Capabilities and Feature Set (33:03)

#9 Create Rapid Prototype to Test with Users (38:00)

#10 Iterate and Improve (40:41)

#11 Inclusivity in Enterprise Companies (43:09)

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Design Thinking Strategies for the Best Customer Experience

You're Watching: Innovate Like a Startup (Even if You’re a Big Company)

Thanks for viewing our 11 Design Thinking Strategies approach to nimble, responsive, customer-pleasing organizations!

Don't Be Shy...

If you’re ready to create the best customer experience of your digital brand, our experienced software design & development team is here to help!  Contact us or reach out via email.