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About the app

Naturally Slim is a proven technology-based program centered on the latest scientific understanding of nutrition and obesity. Designed and administered by experienced medical professionals and based on the most effective clinical weight loss programs, it is endorsed by a number of respected medical professionals, hospital systems and organizations.

Our clients include both people seeking to lose weight on their own and hundreds of companies offering the program to their employees as a way to promote a corporate culture of wellness.

Services: Healthcare
Platform: Android & IOS

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The opportunity

Founded in 1977, Naturally Slim provides the tools, expertise and support to help their client companies foster an inclusive, corporate culture of wellness. By providing data-validated weight-loss solutions, Naturally Slim has helped countless people achieve lasting weight loss, all while reducing healthcare premium costs for its partner businesses that provide the Naturally Slim system to their employees.

Naturally Slim is a proven technology-based program centered on the latest scientific understanding of nutrition and obesity. Designed and administered by experienced medical professionals and based on the most effective clinical weight loss programs, it is endorsed by a number of respected medical professionals, hospital systems and organizations.

The challenge

Lasting weight loss is a frame of mind — it requires both consistent focus and engagement. As such, the Naturally Slim system could not be as effective as possible without a mobile app. Nothing is more present or top-of-mind in modern consumers’ lives than their phones, and putting the power of Naturally Slim in the palm of users’ hands ensured the highest possible rate of mindfulness, use and result achievement.

But, making Naturally Slim mobile isn’t enough on its own; like many corporate learning tools, it can be too easy for users to bypass important lessons, fail to retain vital information, etc. And, when it comes to lasting weight loss, you have to not only educate, but change behavior patterns as well. That requires a unique mobile platform that drives interest and engagement, all while holding users accountable. Finally, Naturally Slim has a large and active user base, meaning every version/update/feature addition is under fire to perform as intended, immediately out of the gate.

The solution

ENO8 saw the power of Naturally Slim immediately, and threw itself into solving the problems from which corporate mobile learning tools frequently suffer. ENO8 built native iOS and Android solutions, replete with a customized learning management system, a web portal full of highly interactive video content, quizzes for information retention, goal tracking for feedback and affirmation, a custom video player that prevents fast-forwarding but enables offline viewing, an eating experience tool with photo-journaling, and integration with wearables for precise tracking and improved convenience — all while feeding data and analytics back to Naturally Slim for system tweaking and improvement as well as detailed corporate reporting for client partners. And, future versions will include a tailored, personalized experience for each individual user based on his/her behavior and past actions.

The impact

Naturally Slim is the industry leader in providing lasting weight loss to patients, instilling a corporate culture of wellness in client partners, and reducing healthcare costs and increasing productivity for highlevel B2B clients like Southwest Airlines, Texas A&M, The Hartford, Michael’s, Mercy Health, and Brinker International. ENO8 propelled Naturally Slim to the next level by devising a customized mobile solution for the modern user, all while managing a large and active monthly user base.

50% of Naturally Slim patients reversed their metabolic syndrome, 29% reversed their elevated fasting glucose, 40% reversed their elevated triglycerides, 31% reversed their high blood pressure, and lost, on average, 10.6 pounds. ENO8 made those results more accessible and more achievable for patients while improving data and reporting for Naturally Slim and its corporate clients.

We started working with ENO8 around their inception, and our collaboration is ongoing. The quality of ENO8 team and the work that they do are impressive. They do more than just crank out features, they also provide strategies to improve the process along the way. They give us feedback to help us take everything to the next level.

Steve Sanders - ACAP Health CTO

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