Author: Jeff Francis
Jeff Francis is a veteran entrepreneur and co-founder of Dallas-based digital product studio ENO8. Jeff and his business partner, Rishi Khanna, created ENO8 to empower companies of all sizes to design, develop and deliver innovative, impactful digital products. With more than 18 years working with early-stage startups, Jeff has a passion for creating and growing new businesses from the ground up, and has honed a unique ability to assist companies with aligning their technology product initiatives with real business outcomes.

Iteration ≠ Innovation. Why that matters, and what to know
When we talk about digital product development, terms like ‘iteration’ and ‘innovation’ are often thrown around. But what do they really mean? And how do they influence the way we approach product strategy? And perhaps most importantly, why does it matter that iteration ≠ innovation? Iteration ≠ innovation, the directors...
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by Jeff Francis

How do you drive digital innovation in a down economy?
We might not be entering a recession for sure, but the economic indicators are still all out of whack. Layoffs across industries, regional banks collapsing, enterprises pulling back, budgets shrinking… Even if we don’t enter a true recession, many businesses are acting as if we will so they can protect...
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by Jeff Francis

So you’ve launched a successful software product… now what?
The adrenaline rush following a successful software product launch can be intoxicating, but what follows is less of a celebratory toast and more of a pivotal question: “What now?” No matter what industry you find yourself in, there’s a pretty strong likelihood you’ll end up building or leveraging a software...
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by Jeff Francis

ChatGPT will remake software development — here’s how
The biggest story in tech right now isn’t massive layoffs… it’s ChatGPT (and Bard, but really… ChatGPT). Will it take all of our jobs? Maybe. Probably not. Hopefully not. Will we end up like Neo in the Matrix? I highly doubt it. But what it absolutely will do? Upend the...
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by Jeff Francis

Developer confidence: How much do you trust your dev team?
Developer confidence is a fickle beast. Too much confidence in your development team can lead to a lack of strategic oversight and shoddy QA. Too little confidence, and you’ll end up micromanaging your team to death. But either way, developer confidence is crucial to the success of any software development...
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by Jeff Francis

How to Get Buy in for Your Software Project
If you’re a product manager or product owner (or in the case of early-stage startups, the founder or CTO), one of the biggest hurdles to doing your job well is getting sign off for software projects. No matter what level of the company you’re in, if you’re responsible for product...
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by Jeff Francis

Change Your Mindset Before You Build Software in 2023
Minimum viable product is the old way to measure software readiness. This no longer fits the modern software consumer or app user. We suggest you look at software differently - your success depends on it!
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by Jeff Francis

Your Software Launched, But is it Successful? 8 Questions to Ask.
It’s easy to say that software must meet the users’ needs. Developing lovable software is a lot more challenging. It can take months of planning and development, thousands of lines of code, and many different features. But have you created something worthy of being called successful software? Here is how...
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by Jeff Francis

Can Your IT Project Name Help You?
Even the smallest aspects of a software project can help you go a long way. For example, the project’s name. Your project’s name isn’t typically a priority when it comes to a stakeholder’s decision. However, in some instances, it could just be the winning factor that seals the deal. Does...
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by Jeff Francis

9 Software Startup Founder Quotes that Inspire
Thinking of launching a software startup? Heed this advice from successful software startup founders who have paved the way!
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by Jeff Francis
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